Types of Industries – Primary, Secondary & Tertiary?
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Types of Industries – Primary, Secondary & Tertiary?

Industrial terms often confuse most. When you hear the term, ‘industry’, it can refer to different sectors thrown together as one. Financial forecasters often use the term to refer to a nation’s economic outlook. The reality is, however, there are various industries and they can be classed as primary, secondary, and tertiary. So, what types…

4 Key Strategies for Effective Manufacturing Marketing in a Recession
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4 Key Strategies for Effective Manufacturing Marketing in a Recession

Manufacturing is one of the most popular and in-demand industries of all time and yet it faces a tough test when a recession bites. The unfortunate reality is that the sector took a major hit when the global pandemic struck. It caused a shift in demand and even though the pandemic is fading away, things…

6 Innovative Manufacturing Marketing Strategies

6 Innovative Manufacturing Marketing Strategies

One industry faces unique obstacles when it comes to marketing and that is manufacturing. Manufacturers need to be smart and go above and beyond the norm when it comes to marketing. The audience is much smaller in a sense as they’re not appealing to the broad spectrum of consumers but rather production workers. It means…